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CHCH Central Business Profile: Sophie Divett

Sophie has made the move from her suburban workshop space in Cashmere to High Street Central City.

We always find it interesting hearing from small business operators and what drives them, so we caught up with Sophie to find out more about Sophie Divett Jewellery and the things she loves about Central City.

How Long have you been in business?

I have been creating my own unique style of jewellery for the past eight years. I make one-of-a-kind engagement, commitment and wedding rings with a focus on bespoke pieces that have an understated, organic feel. Each piece is made using ethically sourced materials- recycled diamonds, ethically sourced coloured stones and precious metals.

All of the jewellery is made by hand, by myself in the SDJ workshop at 266 High Street.


Tell us what has been the hardest thing to overcome re-starting your business?

Without a doubt, it would have to be the brain injury I suffered following an accident last year which took 6 months to initially recover from. I am very grateful to have such incredibly kind, patient and understanding clients, and to my small team of assistants who have been an incredible support. I am thankful to have made a full recovery.

Why did you choose to open your business in Central City?

It’s so exciting to see how the Otautahi central city is evolving. There’s such a great energy here, as more small businesses make the move back in. There’s a definite sense of a growing community here and I feel very proud to be a part of it. 

Do you have any advice for people thinking of getting into business?

Be prepared for a lot of hard work, and choose to go into business with something you are truly passionate about- something that fuels your curiosity and will keep you inspired through many years of ups and downs.

Is there a special place you enjoy eating and or drinking in the CBD? 

Terry’s café across the road in the ANZ Centre is a great spot for a quick coffee, or to sit and enjoy the sun if you’ve got a little more time.


What do you usually order?

A coconut milk flat-white to get the day started each morning.

Where's your go-to for presents in the CBD? 

I love exploring the many little shops that are popping up in the CBD, supporting New Zealand-made and independent retailers with every purchase. HAPA (in the BNZ Centre) and Shut The Front Door always have a great selection of unique gift ideas from New Zealand brands.

Where would you shop for a special outfit in the CBD? 

The team at Infinite Definite are super friendly and helpful, and they have a great selection of unique ethical and New Zealand-made pieces on offer.

What's your favourite spot to spend time with friends and family in the CBD? 

Riverside Market is always great for a lunch out with friends and family. There’s the full spectrum of food options to choose from, and plenty of sunny spots by the river to sit and relax.


Any secret locations you like to go to relax and unwind in the CBD? 

One that definitely fits the bill for secret is Austin Club- it’s tucked away down a back alley and you need a password to get buzzed in through the door, which will take you down to an old underground station that has been converted into a cozy, post-war style bar. A great spot for live music and a late-night cocktail.


What would your wish be for the Central City?

For more people to discover how amazing the central city is! It’s grown so much since the devastation of the earthquakes, to become even better than it was before. It’s a part of what makes our city so unique.