BUILDING A STRONGER
CBD TOGETHER
The CCBA Curator programme connects business owners from across the CBD to create opportunities to collaborate, cross-promote, and shape the events that drive growth in the Central City.
HOW DOES THE PROGRAMME WORK?
A CBD Curator represents the businesses and members in their zone. They motivate and drive initiatives, events and campaigns with the support of CCBA and their marketing agency.
Our Curators work together to open communication channels, exponentially increase marketing reach, and help us reach our collective goals.
Members can nominate themselves or others to be a CBD Curator.
JOIN OUR CURATORS MEETINGS
Have your say in the future of the Central City! We hold our curators meetings throughout the year and invite everyone to come along to meet other business members, and discuss future ideas and events as a collective.
Keep an eye out for upcoming event dates here on the website, as well as our regular emails.
ARE YOU READY TO MAKE AN IMPACT?
If you’re passionate about your business and your community, take the opportunity to make a difference by becoming a CBD Curator. Here’s what you’ll be doing:
- Become part of a combined marketing effort to attract people to the CBD.
- Work with other business owners on events and initiatives.
- Leverage existing marketing to give all of our businesses more time in the spotlight.
- Access support to market your business and promote events.
- Attract new customers with hyperlocal campaigns.
- Benefit from CCBA’s digital marketing support.
- Work closely with other Curators and the CCBA.
HOW DOES THIS APPROACH HELP OUR COMMUNITY?
- Facilitates regular communication and collaboration between CCBA business owners.
- Opens new communication channels where everyone can share promotions and events, give and receive support, and brainstorm new ideas.
- Leverages cross-promotion and amplifies the marketing reach of every business in the CBD.
- Gives every part of the CBD a strong voice and a great marketing presence!
It’s a ‘Central City’ autonomy, with crowdsourced communities functioning as a resilient instrument to achieve a collective goal: to grow businesses in central Christchurch.
